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Founder’s earlier practiceKnowledge base designMarketing servicesPractice during employment at Inly Media

AI industry trends library and strategy Q&A

An earlier practice by founder Zhou Longqing while working at Inly Media, using AI and Feishu to make industry reports easier to use.

A retained screenshot of an industry trends library with report attachments, AI fields and classifications.
Project visual

01 / Background

Background

While working at Inly Media, Zhou Longqing turned report-reading experience into rules for an industry trends library and shared the approach with the data team.

02 / Challenge

Challenge

Reports had been collected, but planners still needed a repeatable way to identify relevant findings and retrieve sources for strategy work.

03 / Approach

Approach

Kimi extracted report text, and AI generated summaries, findings and business tags. A Feishu knowledge Q&A interface supported questions with links back to source material.

04 / Outcome

Outcome

The library made key findings easier to retrieve for strategy research, and the rules helped communicate business needs to the data team.

This is the founder’s earlier practice during employment, not a SimpleMkt client delivery. Efficiency gains and adoption were not quantified.

View the full case in Chinese